Daily 5 report for May 8: Why this dealer sold his collision repair business

May 9, 2026 - 01:02

John Masano made a strategic move in 2024 when he sold his collision repair business to Driving Force Collision. The decision came down to a simple shift in priorities: Masano wanted to put all his energy into his dealership's sales and service operations rather than splitting his attention between two different businesses.

Running a collision repair center alongside a dealership had become increasingly demanding. Masano realized that the collision side required constant oversight, specialized staff, and a different set of management skills compared to selling and servicing new vehicles. By selling to Driving Force Collision, he freed up both time and capital.

The deal allowed Masano to streamline his operations. Instead of juggling two separate business models, he could now focus entirely on improving customer experience in his showroom and service bays. He noted that the collision repair market has its own challenges, including insurance negotiations and parts sourcing, which were pulling him away from his core dealership work.

For Driving Force Collision, the acquisition added another location to their network. Masano expressed confidence that the new owners would bring fresh resources and expertise to the repair side, while he concentrated on what he does best: selling cars and keeping customers happy with reliable service. The move reflects a broader trend where dealers are choosing to specialize rather than spread themselves too thin.