Downtown Chico Prepares for Small Business Saturday

November 30, 2024 - 02:28

Small Business Saturday is set to take place on November 30, from 10 a.m. to 5 p.m., in the heart of downtown Chico. This annual event encourages community members to support local businesses and artisans, fostering a vibrant shopping atmosphere. In anticipation of the day, downtown merchants are gearing up with special promotions, unique offerings, and festive decorations to attract shoppers.

To enhance the shopping experience, the city of Chico has implemented a free two-hour parking initiative in downtown areas. This initiative aims to make it easier for visitors to explore the variety of shops and eateries without the concern of parking fees. Local business owners are excited about the opportunity to showcase their products and connect with customers, emphasizing the importance of supporting small enterprises during the holiday season.

As the event approaches, residents and visitors alike are encouraged to shop local and discover the diverse array of goods and services available in downtown Chico.