March 10, 2025 - 18:44

In a significant shift within the fashion industry, Simone Bellotti has been named the new creative director of Jil Sander. Bellotti, who previously held a leadership position at Bally for under two years, will take over from the design duo Luke and Lucie Meier. This appointment marks a new chapter for the OTB-owned brand, known for its minimalist aesthetic and innovative designs.
Bellotti's vision is expected to bring a fresh perspective to Jil Sander, which has a rich history in contemporary fashion. His experience and creative approach could redefine the brand's identity, while also appealing to both loyal customers and a new generation of fashion enthusiasts. As the industry continues to evolve, Bellotti's leadership will be closely watched as he navigates the challenges and opportunities that lie ahead for Jil Sander. The fashion world anticipates his debut collection, which will likely reflect his unique style and artistic sensibility.
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